JA.AR Single Malt Whisky has strengthened its international market presence by winning 6  medals at the Bartenders’ Brand Awards 2015. This recognition comes from some of the biggest names in the UK bar industry, making it an even greater achievement for JA.AR Single Malt Whisky.

For Alexandrion Group, these medals affirm its strategy do develop and promote internationally relevant brands.

Medals

JA.AR Single Malt Whisky Oloroso Cask, 40% ABV: Silver🥈 Taste, Silver🥈 Design, Silver🥈 Value

JA.AR Single Malt Whisky Bourbon Cask, 40% ABV: Bronze🥉 Taste, Silver 🥈 Design, Silver🥈 Value

The evaluation process focuses on aspects bartenders consider crucial before making a purchasing decision:

Taste - Each beverage is evaluated blindly with judges scoring the aroma, complexity, taste and versatility, where applicable.

Design - The bottles are reviewed for creative design, visual appeal on the bar shelf and practical usability, including shape, size, weight and ease of pouring.

Value - Judges evaluate whether each beverage offers strong value for money, considering taste and packaging. 

A Silver Medal winner for taste, design and value is considered “an excellent product”, while a product awarded a Bronze Medal in the Taste category is recognized by the judges as a “good product”.

About Bartenders’ Brand Awards 2025

Bartender’ Brand Awards is an annual competition in the UK focused on evaluating beverage products intendent for the UK bar industry. The panel of  jury comprises some of the most renowned bartenders in the UK bar industry, providing valuable validation for the winning brands. The reviews are independent and honest. The results are published in CLASS Magazine and serve as a reference for bartenders, restaurant and hotel managers. 

Enjoy responsibly!